How The Development Of A Crisis Response Program Strengthens Resilience Management

Article Originally Published on Forbes in May 2022

In your role as a board member or a member of your organization’s leadership team, it is your job to set and inspect the organization’s overall vision while also steering the company toward a sustainable future. A large part of sustainability is preventing and overcoming disruptions. This starts with understanding and inspecting the organization’s readiness posture, as well as its ability to respond to disruption.

Ultimately, resilience is all about how well-prepared the organization is to “take a punch” following the onset of a disruption, thereby surviving to serve customers—and thriving long-term.

Proactive Treatment Of Vulnerabilities

As a starting point, it’s important to identify the risk landscape and common challenges within your industry and the markets you operate within. Unfortunately, risks and challenges can lack consistency and require that you monitor them regularly to ensure awareness of each potential scenario that could affect your organization.

It’s also important to keep in mind that it’s not a question of if a disruption will materialize—it’s when. For example, the frequency of supply-chain disruptions has increased over the last few years, and they are now the new normal. However, even within this risk category, the disruptions themselves may change and, in turn, shift the challenge. For many, the supply-chain challenge is no longer about logistical bottlenecks but instead the availability of raw materials due to sanctions and the lack of alternate sources.

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Brian Zawada

Chief Strategy Officer

Brian brings more than 25 years of experience managing and building world-class, global business continuity programs to his role as Chief Strategy Officer for Castellan. Outside of his work with Castellan and its clients, Brian previously served as the Head of the United States Delegation to ISO Technical Committee 223, the authors of ISO 22301. Brian contributed to ISO 22301 and led the project team that created ISO 22317, the business impact analysis standard, and ISO 22331, the business continuity strategy determination standard. Brian is a frequent author and speaker, currently serving on the Editorial Advisory Board of Continuity Insights magazine. Brian previously served as the Business Continuity Institute US Chapter Board President and as the President of the Northern Ohio Chapter of the Association of Contingency Planners. Brian is certified as a Fellow of the Business Continuity Institute. In 2020, he published his first book The Business Continuity Operating System. Brian is also a two time Lifetime Achievement award winner from CIR (2021) and the BCI.

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